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161.
MILESTONE THINKING - On-target observations in brief
Love is not patronizing and charity isn’t about pity, it is about love. Charity and love are the same – with charity you give love, so don’t just give money but reach out your hand instead. - Mother Teresa Your prospects might not share your obsessions. The typical prospect h...

162.
Will good grammar save us?
A subscriber sweetly wrote to ask: “Do you think the nonprofit world needs a grammar book all of its own?” She wondered because she was discouraged. All across our massive and very verbal industry, she’d tripped over grammar crimes and misdemeanours. Were fundraisers a bit illit...

163.
What nonprofits should stop doing now: Advice from experts
Ignoring people who make medium- size gifts People who give R1 000 to R5 000 annually fall through the cracks at too many charities, says Alia McKee, a principal at Sea Change Strategies, a fundraising consulting company. In general, such donors aren’t big enough to attract the attention o...

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