FULL RANGE OF FUNDRAISING SERVICES ENSURE YOUR SUCCESS
How you go about fundraising and which tools you use depends on the unique profile and dynamic of your organisation. Is it large or small?
Well-established or relatively new? Well-known or not? Appealing to a wide general audience or a specific smaller constituency?
Depending on these and other factors, DMI may recommend one or more of the following fundraising services:
STRATEGIC PLANNING
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FEASIBILITY STUDY
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FUNDRAISING AUDITS
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DIRECT MAIL
FUNDRAISING
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DONOR
MANAGEMENT
SYSTEMS
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ONLINE FUNDRAISING
PROGRAMMES
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CAPITAL CAMPAIGNS
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MAJOR GIFT DRIVES
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CHURCH STEWARDSHIP
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BEQUEST PROMOTION/
DEFERRED GIVING
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CAUSE RELATED
MARKETING
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TELEPHONE
FUNDRAISING
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STRATEGIC PLANNING
DMI's knowledgeable and experienced facilitators can lead your team through an invaluable planning session where you collectively devise your fundraising strategy for the future. Professionalism and a business-like approach to fundraising is what sets the successful organisations apart from their competition, DMI can help you identify that edge.
FEASIBILITY STUDY
For many organisations, this is a valuable flrst step, providing insight into the many factors influencing your fundraising success, both now and in the future. It identifles the strengths of your organisation and tests the case for support. By identifying leadership potential and prospective donors, a feasibility study helps establish realistic targets and produces a plan of action.
FUNDRAISING AUDITS
This service is provided for organisations with established fundraising programmes who want an objective assessment and measurement of their existing methods. Often leading to improvements or refinements, the outside Audit is also invaluable in introducing new ideas, enabling the organisation to keep abreast of competitors.
DIRECT MAIL FUNDRAISING
By establishing a base of individual donors who can be approached on a regular basis, Direct Mail provides an ongoing, dependable and predictable source of income. The resulting donorbase also provides the starting point for major gifts and bequest promotion.
DMI provides a one-stop direct mail service, from creative strategy and list selection, through to design, copywriting, production and mailing. In addition, we can provide you with acknowledgement and thanking systems, as well as training for your administrative staff.
DONOR MANAGEMENT SYSTEMS
An organisation's database is one of its most valuable assets. DMI can help you develop and manage your data. The successful NPO's know how to analyse their data and put in place fundraising initiatives that talk appropriately to each segment of their database. DMI are leaders in this field with access to state-of-the-art donorbase management expertise and experience,and archives of results that keeps DMI's client way ahead of their competition.
ONLINE FUNDRAISING PROGRAMMES
DMI has a dedicated online fundraising division, specialising in all the tools you need to raise money on the Internet – from e-commerce enabled websites and dynamic online donor management systems, right through to design and deployment of e-appeals and e-newsletters, banner ads, and other online promotions.
CAPITAL CAMPAIGNS
In every organisation, the occasional capital need will present itself, and only a once-off Capital Fundraising Campaign will raise sufficient money. Using proven methodology for success, and depending on the circumstances, DMI provides part or full-time assistance in drawing up the case for support, listing prospects, finding appeal leadership, setting targets, coaching and directing the appeal committee, producing campaign materials and following up the campaign with suitable mop-up activities.
Click here to read about the Grace Family Church success story.
MAJOR GIFT DRIVES
Between Capital Campaigns and Budget Fundraising, lies a programme designed to raise amounts of R500 000 or less for a specific project or piece of equipment. Almost a mini Capital Campaign, a Major gifts Drive benefits from professional guidance which can ensure the initiative’s success from year to year.
CHURCH STEWARDSHIP
Already operating in a variety of parishes from upper income to severely underprivileged, DMIs new and effective method of revitalising existing stewardship, or introducing it for the first time, is suitable for all religious groups. Phenomenal successes based on our special techniques, have resulted in increases of up to 300 percent over previous giving, without any drop in Sunday plate income.
BEQUEST PROMOTION/DEFERRED GIVING
Given that bequests are likely to account for over 30% of all fundraising income in the future, DMI has devoted considerable time to developing and refining strategies to promote this important and often neglected area. Already successfully in place for several DMI clients, this programme typically takes about three years to bear fruit. From then on, it provides a significant portion of fundraising income.
CAUSE RELATED MARKETING
DMI can help you identify appropriate brands with which to establish cause marketing initiatives, and also devise fundraising and awareness campaigns suited to these partnerships. Depending on the organisation, either short-term promotions or sustainable programmes can be conceptualised.
TELEPHONE FUNDRAISING
Unlike telemarketing, the DMI Mail/phone technique combines telephone and letter solicitation in a way that is not intrusive, yet enjoys response rates of up to 50 percent, with remarkably large pledges.